“The grey market is a creation of the brands, and they need to address it.” The virtual Horology Forum 2020, brought to you by Dubai Watch Week, kicks off with a bang

Horology Forum 2020It feels like a lifetime ago that I was heading home from the DOXA Australia Launch Event to pack my bags for Dubai Watch Week 2019. Since then, the global pandemic put a stop to any in-person watch events (with the exception of the LVMH Watch Week and more recently at a socially distanced Geneva Watch Days), which included the demise of the longest-running watch event in the world – Baselworld. But the youth of Dubai Watch Week gives it an advantage against the traditional trade show. Flexibility. And this year the organisers of Dubai Watch Week are demonstrating their dynamism with the Horology Forum 2020 to be held virtually. The Horology Forum 2020 began last night in earnest, with a panel debating the nature of the grey market. RedBar founder Adam Craniotes said in the session, which can be viewed at the link below, that “the grey market is a creation of the brands, and they need to address it, instead of kicking the can down the road.” The final session is to be held on November 9. Last year’s speakers included Jean-Claude Biver, Mohammed Abdulmagied Seddiqi, Aldis Hodge, Fabrizio Buonamassa Stigliani and even @shameonwrist, and this year the line-up…

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