Some watchmaker-and-carmaker collaborations are a great success; others fail miserably; most, of course, fall somewhere in the middle. Many of the variables, the partners obviously can’t control — timing and luck, for example — but others, they can govern and refine. The now five-year-strong Hublot and Ferrari alliance proves a success story to learn from.
Continue reading ‘The Hublot & Ferrari Partnership Five Years In’
