When is faux-patina okay? Early thoughts on the new Omega Seamaster 007 Edition

Omega recently released the hotly anticipated Seamaster Diver 300M 007 Edition, in association with Bond’s newest upcoming adventure, No Time To Die. It isn’t the first watch Omega has produced in partnership with the legacy of Ian Fleming, not even the first one in 2019, but with its under the radar brushed titanium case, it’s certainly one of the best-looking watches the franchise has ever produced. But while the new Seamaster Diver 300M 007 Edition was met with a crowd of cheers, there were inevitably a few grumbles about the watch (yes, generally in the Instagram comments), mostly focused on Omega’s use of faux-patina, in a sort of terracotta-tone lume for the dial and bezel markers. For me, I think it is aesthetically in line with the not-quite-jet-black dial and bezel, which has a grey tone that works well with the darker metal case and bracelet made from titanium, but it did get me thinking about the use of faux-patina, specifically in modern watches or even, more specifically, modern watches that are not vintage reissues. In contrast to many recent watches that have made use of faux-patina, the Omega Seamaster 300 was only launched 25 years ago. The Seamaster line…

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