A campaign is underway at Tudor to increase the Black Bay’s area of operation. With a solid corps of models, including the newly released GMT Black Bay Pepsi model and the 39mm Black Bay Fifty Eight, there is no stopping the expansion envisioned by Tudor. With the Black Bay 32, Tudor advances into female territory with a model that packs the technical specifications of a mechanical tool watch with a small, more feminine diameter. With Lady Gaga posing as brand ambassador, Tudor is targeting young, dynamic women who don’t necessarily equate femininity with diamonds, flowers and a quartz movement. Sporty with just a touch of stylish vintage-Sub, the watch is designed as a resilient everyday companion for women who want a watch that can keep up with their active lifestyle.
