Zach’s visit to the IWC manufacture in Schaffhausen reveals the importance of ‘IWC-manufactured’

More often than not, when we engage with watches it is typically in a retail shop, watch fair or watch meetup. But the exhibition caseback of any watch brand is a visit to their manufacture. Visiting a manufacture is truly a window into the brand, and not just in the behind-the-scenes sense of seeing the … Continued

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2 years ago