Watches and Formula 1 – Episode 4 – TAG Heuer & Red Bull Racing, This Season’s BIG Surprise!

Let’s be honest, this past season of Formula 1 was not the most exciting between the usual suspects up front, just like the last three seasons have basically seen one team dominate the whole year. The battle within that team however was particularly exciting, right down to the final meters of the final lap of the final race. Amidst all that internal drama however a few teams and driver’s still managed to steal the absolute show! The talk of the town and the team and driver on everyone’s mind: Red Bull Racing and Max Verstappen! This young Dutchman surprised everyone by pulling off a seemingly impossible achievement; becoming the youngest-ever Grand Prix winner. Along with his teammate, he was the only driver outside of Mercedes this season to clinch a victory, doing things on the track that no one has ever seen before! All of that is here to remind us about the partnership that goes along: TAG Heuer and Red Bull Racing – and the long history of Heuer into F1 timekeeping.

8 years ago

Formula 1 Driver Nico Rosberg Talks Sports with IWC Schaffhausen

Mere couple of days before barreling into the season’s closing Abu Dhabi Grand Prix, Nico Rosberg, Mercedes AMG Petronas Formula One driver and IWC Schaffhausen ambassador, joined HRH Prince Abdulaziz Turki Al Faisal, himself a GT champion and IWC brand friend, for an intimate chat on racing and success.

8 years ago

Watches and Formula 1 – Episode 3 – Mercedes AMG & IWC Schaffhausen

After a long hiatus over the summer, and the sometimes literal clash between Mercedes AMG F1 drivers Nico Rosberg and Lewis Hamilton reaches new levels race by race, it is time to look at the current leader of the pack for this third chapter in our Watches and Formula 1 series. Mercedes AMG F1 is the team that rose from the ashes of Brawn GP which in turn bailed out Honda Racing F1 Team. If you remember our first episode of this series, we covered the origin of motor racing, including the birth of Grand Prix racing and the start of Formula 1 in 1950. Coincidently, Mercedes played a major role in both of these! It just so happens that the German manufacturer teamed up with a Swiss Watchmaker from day one; IWC Schaffhausen!

8 years ago