Jennifer Lawrence joins Longines as an Ambassador of Elegance

Jennifer LawrenceWe used to run a series called Fantasy Watch Ambassador where the Time+Tide team had a fantasy draft on behalf of various watch brands, pairing them with who they believed would make a great ambassador for the brand. But this is real news. Jennifer Lawrence has officially joined the Longines family as an “Ambassador of Elegance”. While … Continued

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The post Jennifer Lawrence joins Longines as an Ambassador of Elegance appeared first on Time and Tide Watches.

2 years ago

Is the Vacheron Constantin 222 becoming the new celeb favourite?

Recently Patek Philippe ushered in their next era of the Nautilus with the new 5811/1G. The Nautilus, along with the Audemars Piguet Royal Oak, has long been a celebrity favourite to own and wear. Vacheron Constantin meanwhile have not always enjoyed the same success in garnering the attention of the rich and famous. Lately though, … Continued

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The post Is the Vacheron Constantin 222 becoming the new celeb favourite? appeared first on Time and Tide Watches.

2 years ago

Time+Tide book club: Ice Cold: A Hip-Hop Jewelry History

For fans of hip-hop and streetwear, there’s a lavish new coffee table book just for you. More than simply documenting flash jewellery, Ice Cold: A Hip-Hop Jewelry History drills down into the cultural significance of bling within streetwear culture. And a big part of that culture is the universe of timepieces that the musical luminaries … Continued

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The post Time+Tide book club: Ice Cold: A Hip-Hop Jewelry History appeared first on Time and Tide Watches.

2 years ago

Panerai CEO reveals why Dwayne ‘The Rock’ Johnson is such a die-hard fan of the brand

“Finally, the Super Bowl has come back to Los Angeles,” boomed Dwayne ‘The Rock’ Johnson as he hyped up the crowd at SoFi Stadium ahead of the clash between the Los Angeles Rams and the Cincinnati Bengals. “It’s time for all of us here and millions around the world to bear witness to these incredible … Continued

The post Panerai CEO reveals why Dwayne ‘The Rock’ Johnson is such a die-hard fan of the brand appeared first on Time and Tide Watches.

The post Panerai CEO reveals why Dwayne ‘The Rock’ Johnson is such a die-hard fan of the brand appeared first on Time and Tide Watches.

2 years ago

IWC collaborate with Mr Sabotage on special-edition camouflage strap

Brand collaborations are becoming almost as popular now as vintage dive-watch reissues, so much so that the phenomenon now extends to straps as well as watches. Although it may seem a little ridiculous at first, anything which motivates watch companies to become more creative and branch out from the norms is a great thing in … Continued

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The post IWC collaborate with Mr Sabotage on special-edition camouflage strap appeared first on Time and Tide Watches.

2 years ago

Country megastar Luke Bryan’s social media is a horological thirst trap

Country megastar Luke Bryan has a frankly astounding watch collection, but you wouldn’t know it going by how little he’s spoken about the subject. Yet, if you pay attention to his Instagram feed, it seems he’s wearing something new in just about every post. And why shouldn’t he? Sales-wise, those homespun ditties are no joke: … Continued

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The post Country megastar Luke Bryan’s social media is a horological thirst trap appeared first on Time and Tide Watches.

2 years ago

Cliff diving with Mido: “You never conquer the fear. You just learn to manage it”

“When you enter the water at that velocity, the impact is severe,” says Eric Brooker, an elite-level diving coach who supervised the judging panel at this year’s Commonwealth Games. “It’s like hitting a bus if you don’t get it right.” What Brooker is talking about here is cliff diving, the death-defying pursuit considered to be … Continued

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The post Cliff diving with Mido: “You never conquer the fear. You just learn to manage it” appeared first on Time and Tide Watches.

2 years ago

Modified with the dial of a Rolex Daytona, this iPhone is the ideal gift for a lunatic despot. Here’s why…

“Saddam’s chandelier was the size of a two-car garage,” wrote the late P.J. O’Rourke in a piece on Saddam Hussein’s taste in interior design. “If a reason to invade Iraq was wanted – felony decorating would have done.” It’s this sort of dictator chic that springs to mind when confronted by the maniacal excess of … Continued

The post Modified with the dial of a Rolex Daytona, this iPhone is the ideal gift for a lunatic despot. Here’s why… appeared first on Time and Tide Watches.

The post Modified with the dial of a Rolex Daytona, this iPhone is the ideal gift for a lunatic despot. Here’s why… appeared first on Time and Tide Watches.

2 years ago

Kid Cudi has a bar mitzvah to thank for his gold Rolex Day-Date President

Kid CudiCelebrity watchspotting can be a bit trivial at times – a Royal Oak here, a Richard Mille there. These are snapshots of individuals who have made it and have the means and access to strap any watch to their wrist that they desire. Which is why it is that much more interesting to hear the … Continued

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The post Kid Cudi has a bar mitzvah to thank for his gold Rolex Day-Date President appeared first on Time and Tide Watches.

2 years ago

VIDEO: Double world champ Max Verstappen on why his TAG Heuer Monaco is his “lucky charm”

Last weekend, Max Verstappen joined the pantheon of multiple world-champ greats. Winning the title once may be a hugely impressive accomplishment, but out of 34 F1 champions, only half have been able to repeat the feat. Though touted as a hot-headed teen upon his entry into the sport, Max has matured into a clinical, calm and … Continued

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The post VIDEO: Double world champ Max Verstappen on why his TAG Heuer Monaco is his “lucky charm” appeared first on Time and Tide Watches.

2 years ago