The watch industry is in a shift. E-commerce is on everyone’s lips, new ways to deal with end-customers are the main topic for brands and, most importantly in the present context, there are hundreds of microbrands rising – some more outstanding than others. Among those young brands, one that stands out from the crowd and that already successfully launched several pieces is named Pinion. Classic in the execution, offering robust tool watches, the British brand is now launching a new watch, the Pinion Atom 39 – an accessible watch that has been created after an interesting collectors’ survey.
Continue reading ‘Introducing – The Pinion Atom 39, An Accessible British Tool-Watch (Hands-On)’