Armin Strom is not a usual brand. And this is not only due to the unique design of their watches. We’ve told it to you several times when reviewing their timepieces and when we took the opportunity to visit the manufacture – because Armin Strom is a truly integrated manufacture that produces most of the parts of a watch and that has a true innovation power (see the Resonance watch). Today, we take the time to talk with Serge Michel and Claude Greisler, owners of the brand, to talk about what makes this watch manufacture unique and what they have in mind for the future.